After three days it is obvious that this a bright 2014 PGA Show in Orlando reflecting the same sentiment as 2013, lots of new products, great optimism about the upcoming season, and a lot of buying across the board. The second day kicks off with large crowds visiting 1000 + booths of new products, new technologies and the very best of 2014 in the game.
Back9 staged one the very best ever after hours parties at Howl at The Moon that went on to the wee hours of Thursday morning. Featured celebrity appearances include Ahmad Rashad and Renee Herlocker, along with special performances by Season 1 “The Voice” Winner, Javier Colon, and star of Back9Network’s “Golf Wives,” Liz Estes.
“Last January, we gave PGA Merchandise Show attendees a look into the formal launch of Back9Network, inviting everyone into the golf lifestyle,” said James L. Bosworth, founder and CEO, Back9Network. “This year we’re thrilled to give invitees an inside look into our major milestones from 2013 and original programming for 2014 at our Upfront and After Party.”
Fashion as with almost all years has lead the show with over 65% of the space dedicated to new brands, styles and apparel tech savvy designs. Nike, TaylorMade, Callaway, Travis Mathew, Puma, Footjoy, Loudmouth and Tommy Hilfiger set the mark with new vibrant colors and patterns for the season. It is obvious that color is here to stay and the brighter the better.
Standouts are lime, orange, electric blue and grays and classic styles in Black and whites. Fashion runways at Callaway bring the music, models and strobe lights to the show and have drawn huge crowds along the way.