The Travis Matthew style doesn’t necessarily break any rules. Travis Matthew just seems to have never had any rules to break.
The same thing can be said about Travis Matthew over and over again; TM brings the “SoCal cool” vibe with them wherever they go. Feel like wearing great fitting jeans and a plaid, untucked button-up to the clubhouse? Why not! Tone down your golf polo color scheme and pump up the stereo. The TM outdoor showroom did it. Music could be heard swimming across the Travis Matthew clothing racks just outside the clubhouse, across from the first tee. Instead of complaining, golf fans appeared to be rocking out to it as they watched tour players stripe their opening tee shots. This is Texas after all, and the AT&T Byron Nelson is one of the loudest PGA tour stops outside of Phoenix.
Travis Matthew brings a casual yet energetic style that more mainstream, relaxed golfers can enjoy. The look is perfect for fans wanting a quality polo or hat with tournament logo that can be worn just about anywhere. Suede shoes? Kicks? Nike’s new MJ golf shoes? TM’s poster boy Keegan Bradley wears them, and so can you. Travis Matthew tones it down so you can turn it up.. to whatever volume you like.
Here’s a look at GFW’s visit to the Travis Matthew outdoor apparel store at the 2015 AT&T Byron Nelson:
Stop by travismatthew.com for more looks and apparel by Travis Matthew.
And as always, remember to make your swing your best accessory. “The sexiest thing on any golfer is a great swing”- Alicia MoonWHAT'S YOUR REACTION?